News & Media

Taking off your Google-coloured glasses

Today, the greatest and most effective salesman is not the magazine, the billboard, the television or even the internet. It’s your own mind. De-googling and retaking control In 2015, when Google became Alphabet, they updated their slogan from the now-ironic “Don’t be evil” to the tamer but just-as-ironic “Do the right thing”. For a company whose opaque practices allegedly include:…

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